Hi, i’m Malia Leong. I build intelligent brands that grow with systems, not slogans.

(01) Design was my first data point.

I began in fashion and entertainment, designing and producing for Disney and ESPN. That early work taught me how design, logistics, and storytelling work together to create experiences that move people — and how creativity can operate like a system.

(03) The world went digital — and so did I.

Over the next decade, I helped brands scale across Amazon Beauty, Ulta, and Sephora, building strategies that connected brand storytelling with performance. My focus: making sure every campaign not only looked good but converted.

(02) Data changed how I saw creativity.

As digital commerce began reshaping everything, I wanted to understand the mechanics behind growth. I studied marketing analytics and data science, learning how to translate creative intuition into measurable outcomes.

(04) Now, I build intelligent systems for modern brands.

Today, I bridge creativity, technology, and commerce — designing digital ecosystems that help companies grow with clarity, automation, and purpose. My work lives at the intersection of AI, design, and brand strategy, where innovation becomes measurable.

How I Think

( 01 )

Strategy before scale.

We say what we mean. No vague fluff, no smoke and mirrors — just clear strategy, honest insights, and results that speak for themselves. Trust is built in, not tacked on later.

( 02 )

AI with integrity.

Smart systems move faster. We combine automation with thoughtful execution so you get real traction — without burning out or constantly reinventing the wheel.

( 03 )

Creative that performs.

We use data and tech to amplify your voice, not erase it. That means understanding your goals, your people, and your weird brilliance before writing a single line.

The numbers don’t lie

Fifteen years of building and scaling digital brands has taught me a thing or two about what actually drives growth.
Here’s what that looks like in data.

15 YRS

bridging creativity, data, and technology in digital commerce

✢

$100M

revenue impact across beauty, fashion, and tech verticals

✢

95%

of clients are referrals

Are we a good fit?

  • You’ve outgrown reactive marketing and need systems that make scale sustainable. I help you connect the dots between brand, performance, and operational efficiency so every move is intentional.

  • You’re either in the thick of it or past the startup phase but not yet operating like a scaled brand. I help teams refine the strategy, optimize conversion, and design creative that performs — across Shopify, Amazon, and omnichannel retail.

  • You want to elevate your brand perception and attract higher-caliber clients. I help clarify messaging, streamline offers, and build growth frameworks that make your expertise visible and valuable.

  • You’re focused on longevity — not just launches. I help wellness and beauty founders integrate AI, content systems, and SEO strategy to grow intelligently while keeping the soul of the brand intact.

  • If you’re building something intentional and ready to lead it more intelligently — we’ll probably get along just fine. Start with a strategy call, and let’s find where the real growth lives.

You want results, not hype.

You’ll get the most out of working with me if you’re:

The impact

I believe good strategy should feel beautiful and perform beautifully. The numbers are just proof the system works.

↑55%

average lift in conversion or engagement

Across DTC and Amazon, brands that implement our optimization and content frameworks typically see a 40–70% lift in conversion rate or social engagement within 90 day

2-3x

faster creative output

AI-assisted workflows and automated systems reduce manual content tasks, freeing creative teams to scale execution — without adding headcount or compromising quality.

↑30%

increase in operational efficiency

Streamlined launch processes, integrated data dashboards, and cross-functional alignment improve marketing efficiency and reduce wasted media spend.

call
chemistry

Could be magic.
Could be meh.

All it takes is a 30 min call to see if we’re a perfect match.

BOOK A CALL →